Be a Name-Dropper for Liberty

Soft drink commercials use them. So do lobbying groups.

And you should, too.

I'm referring to celebrity endorsements.

Celebrity endorsements are extremely powerful, especially when targeted to an appreciative and appropriate audience.

That's why businesses use celebrities to sell their products -- and why successful political movements use celebrities to advance their agendas.

You can do this for libertarian ideas. The Advocates has made it easy!

We have a "Libertarian Celebrities and VIPs" Web site.
www.TheAdvocates.org/celebrities.html

There you'll find hundreds of prominent people -- including some of the most famous celebrities in the world -- who are proud libertarians. You'll also find quotes in which they declare their enthusiasm for libertarianism.

You can easily and effectively put this to use.

Instead of just saying "I'm a libertarian," you can say to your movie-fan friend: "I agree with Clint Eastwood: people should be free to live their lives in any peaceful way they wish."

To your conservative or economics-minded friend: "Like Milton Friedman, I believe the War on Drugs is a failure on both moral and economic grounds."

Our list is extensive. We have authors, movie and TV stars, rock stars, syndicated columnists, and more.

Share them with your friends. Sprinkle their names in your conversations. Use their quotes in letters to the editor and speeches.

Rightly or not, people care about what famous people say and do and think. It’s not that people will become libertarian simply because Clint Eastwood is one. But quoting a celebrity gets your foot in the door. People know that celebrities rely on their good names to maintain their position as celebrities. So prominent public figures won’t endorse a product (or an idea) unless they truly believe that product or idea is legitimate and won’t discredit the spokesman.

In this way, a celebrity endorse lends credibility and believability. Thus, a person hearing about libertarianism for the first time will be far less suspicious of the label if it’s already been tried out by someone who is putting their reputation on the line.

There's a reason why soft-drink and sneaker companies have celebrity spokespersons – as do endless numbers of political groups. It works. So why not put that proven strategy to work advancing freedom?

Go ahead -- be a name-dropper for liberty!